Young Entrepreneur Star Johnny Chien and Reduces Investment Barriers to "Unicorns" with GoodFin
Johnny Chien, a recipient of the 2023 Overseas Community Affairs Council (OCAC) Global Young Entrepreneur Stars Award, is recognized for his commitment to lowering investment barriers. His vision is to enable more individuals to invest in private equity and pre-IPO unicorn companies with a smaller capital. As a former engineer at Google, he believes that the existing high barriers prevent many potential high-net-worth clients from entering the investment market, stating, "We hope to enable these individuals to start investing 10 years earlier." To realize this goal, Johnny founded the financial startup GoodFin. The company places investment targets directly on its platform, replacing the high barriers of advisory services. Additionally, it leverages the concept of feeder funds and crowdfunding to lower investment thresholds, making high-barrier investment targets accessible with a smaller capital.
By adopting the concept of feeder funds to pool funds together, GoodFin enables investors to participate in institutional-grade investment targets with a smaller contribution. The profit-sharing percentage is then based on the individual's contribution percentages. To ensure the quality and efficiency of investment targets, GoodFin collaborates with reputable investment management companies and employs professionals with relevant backgrounds to provide expert advice. GoodFin's customers span across large companies such as Google, Meta, Harvard, Morgan Stanley, Stanford, Yale, etc. Most of them are potentially high-net-worth customers in the future. The company's angel investors hail from Y Combinator, Goodwater Capital, Harvard Innovation Labs, Reddit, JP Morgan, etc.
Johnny shared that,"When I myself was working in a very high-paying job, I heard that private banks had a very high entry threshold. So I wanted to build my own private digital bank that will enable everyone to invest in targets previously accessible to only a small percent of the population." Filled with confidence in the private securities and private wealth management market, he anticipates exponential growth in the next 10 years, projecting a total value reaching US$3 trillion by 2030.
GoodFin seeks to serve all private equity investors and hopes to collaborate with startup investors and angel investors to expand its influence and services. Johnny concluded, "Spending time thinking about what not to do is often more efficient than working hard."
Johnny and his team overcame various challenges while growing their company and had to address complex issues relating to law, finance, and equity. They sought assistance from partners and hired professionals to provide valuable advice. This helped ensure that investor's interests are protected and allowed them to confidently engage in private equity and pre-IPO unicorn investments.
GoodFin's business model also emphasizes establishing close relationships with clients, portfolio founders, and investors. By engaging in-depth with customers, the company can gain a better understanding of their needs and provide customized investment advice and services tailored to those requirements.
Looking ahead, GoodFin hopes to expand its influence and provide more people with the opportunities to invest. GoodFin aims to make private equity and pre-IPO unicorns accessible to everyone. Johnny believes that the private equity market will continue to grow, creating incredible investment opportunities that could yield large rewards for investors.
Johnny Chien's GoodFin has achieved success in the fintech sector with its unique investment model and flexible investment threshold. His efforts have given more people easy access to private equity and pre-IPO unicorn investments and allowed them to reap those rewards. GoodFin will continue to innovate and evolve to provide investors with more comprehensive and convenient services while also injecting new life into investment markets.
OCAC Minister Chia-Ching Hsu (left) presents the 2023 Global Young Entrepreneur Stars Certificate to GoodFin Co-founder Johnny Chien.
Minister Chia-Ching Hsu (third right) presents the 2023 Global Young Entrepreneur Stars Certificate to three young entrepreneurs in the Bay Area.
GoodFin Co-founder and Chief Technology Officer Johnny Chien (left) with GoodFin Founder Anna Joo Fee.
Johnny Chien is an energetic young entrepreneur.