President Tsai lauds social media as tool to promote tourism
Taipei, April 3 (CNA) President Tsai Ing-wen vowed on her Facebook page Monday to use all available resources, including social media, to develop Taiwan's tourism industry while lauding her administration's efforts to attract more tourists from Southeast Asia.
Tsai also created hashtags at the end of her post urging Facebook users to encourage foreign friends to come to Taiwan to visit. She also provided links to two promotional videos by the Tourism Bureau that target tourists from the Philippines.
The president noted many young travelers today use Instagram to search for points of interests, including restaurants and scenic spots, and explained how social media has changed the travel industry.
Today, social media has become an invaluable tool for virtually every part of planning a trip, and "Taiwan must work to satisfy these young, savvy travelers," she commented.
Tsai also asserted that her administration's "New Southbound Policy," which was implemented in 2016, has been progressing well and has helped attract more tourists from Southeast Asian countries.
"Taiwan saw a total of 10.69 million foreign visitor arrivals last year, and among them, the number of tourists from Southeast Asia grew exponentially," she wrote.
The president said that with Taiwan streamlining visa procedures for citizens from Southeast Asia, she believes that tourists from these regions will continue to grow in the future.
"Traveling in Taiwan has never been more fun. We welcome all international friends to come for a visit," she said. (Courtesy of CNA)